
However the company said profitability was up: “…as highlighted at the time of our first quarter results, this reflects a reshaping of this business and we have substantially improved the profitability of the poker product.” It did not give the figure for reveune or profit.
Overall the William Hill Online had a strong first half of 2012 with net revenue expanding 30 percent, operating profit up 23 percent.
Online sportsbook preformed particularly well with amounts wagered higher by 33 percent in the first six months of 2012 and now 220 percent up in the last three years.
The company came before the Nevada, USA regulator last month seeking a license to operate there. The license was subsequently granted.
