ACR Poker has added a new media partnership to its 25th anniversary plans, signing on as an official sponsor of Kicking Back, a High Times docuseries built around the 2026 World Cup.
The series will is hosted by Ethan Zohn, a former professional soccer player best known to many as a Survivor winner, as well as a cancer survivor and cannabis advocate. Kicking Back will feature three World Cup host cities, with stops in Los Angeles, Dallas, and Miami.
The deal gives ACR Poker a presence around one of the biggest sporting events ever held in North America, while also tying the online poker brand to a project centered on sports, travel, cannabis culture, and local fan communities.
Host Cities In The Spotlight
Rather than focusing only on the matches themselves, Kicking Back will look at the culture surrounding the tournament. Zohn will visit host cities to highlight local personalities, fan gatherings, community traditions, and the off-field scenes that help define the World Cup experience.
Filming starts in Los Angeles on June 27–28, with coverage surrounding the first Round of 32 match. The production then moves to Dallas from June 29 through July 1 as the knockout stage continues, before finishing in Miami from July 10–12 around a Quarterfinal match.
Cannabis Connection
ACR Poker has a history of celebrating cannabis culture through annual events such as its High Five Tournament Series. The site has also recently added Puff Puff Pass to its daily tournament lineup. The rebuy event features a $420 guaranteed prize pool and runs three times each day, with start times set for 4:20 PM Pacific, 4:20 PM Central, and 4:20 PM Eastern.
Martin Zamani, a high-stakes poker pro and ACR Poker brand representative, will appear in sponsored segments connected to Kicking Back. Zamani will discuss the overlap between poker and cannabis culture, including the shared emphasis on creativity, social connection, strategy, and lifestyle.
25th Anniversary Celebration
The partnership comes during a milestone year for ACR Poker. Founded in 2001, the site is celebrating 25 years in online poker while continuing to roll out new tournament offerings, player experiences, and entertainment tie-ins.
ACR Poker is also preparing to announce details of one of its largest promotions ever, with more information scheduled for July 1 as part of the anniversary campaign.
With Kicking Back, ACR Poker is linking its brand to a World Cup project that extends beyond the field and into the cities hosting the action. The sponsorship gives the poker site a role in content built around soccer, cannabis, travel, and culture during a major global sporting moment.
About ACR Poker
ACR Poker has been a leader in online poker since 2001, serving players across the U.S., Latin America, and beyond. The online poker site is renowned for massive tournament guarantees and innovative formats. ACR also has a rewarding loyalty ecosystem, including rakeback, reload bonuses, and leaderboard races.
Photo by Miguel Cortes
