Las Vegas, NV (July 2005) Card Player, published by Shulman Media, LLC, has applied for membership in the Audit Bureau of Circulations (ABC).
Card Player magazine has served the poker and gaming industry since 1987. Dubbed "The Poker Authority," it is a respected and influential resource for poker enthusiasts at every level of interest and ability.
"Card Player has and continues to grow at astounding rate," says Card Player Publisher, Barry Shulman. "Our application for membership in the Audit Bureau of Circulations demonstrates our willingness to share the most accurate circulation information with our advertisers."
Michael J. Lavery, ABC's president and managing director, said, "Today's media marketplace is more competitive than ever before. In addition, advertisers are demanding increased accountability from the media they use. Publishers need every marketing edge to meet these challenges. We are pleased Card Player recognizes that ABC will assist in achieving the objectives of both publishers and advertisers. We welcome their application for membership."
With over 4,000 members, ABC is in its 91st year as the first and largest circulation-auditing organization in the world, maintaining the world's foremost electronic database of audited-circulation information and a growing array of verified readership, subscribership and online activity data. ABC offers reports and services in a variety of flexible formats, including print, spreadsheet, and online at https://www.accessabc.com.
About Card Player and CardPlayer Media, LLC
With over 18 years of service to the poker industry, Card Player, "The Poker Authority," is the world's most respected and influential resource for poker enthusiasts at every level of interest and ability. Published bi-weekly, the 140-page magazine has a circulation of over 140,000. Other CardPlayer Media, LLC holdings include CardPlayer.com, Card Player Europe, Card Player College, and Card Player Press, a publisher of poker books.
CardPlayer.com is the leading poker information portal on the Internet. The site hosts 40,000 unique visitors a day. Offering an array of useful tools, visitors enjoy free webmail, lively information forums, a poker analyst tool that allows players to track their winnings, odds calculators, live tournament reporting, poker blogs from top poker professionals, and insightful content that ranges from basic rules of the game to advanced strategy analysis. An opt-in poker newsletter is distributed to over 140,000 subscribers through the site.
About Audit Bureau of Circulations
With over 4,000 members, ABC is in its 91st year as the first and largest circulation-auditing organization in the world, maintaining the world's foremost electronic database of audited-circulation information and a growing array of verified readership, subscribership and online activity data. ABC offers reports and services in a variety of flexible formats, including print, spreadsheet, and online at https://www.accessabc.com.


