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888 Offers NFL Player $88,800 To Change His Name

Hakeem Nicks Would Be Called 888.com For At Least One Full Year

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Online poker site 888 started running online poker games in New Jersey in late November (thanks to a partnership with Caesars Interactive) and already it is pulling out the cheap gimmicks to get some publicity. It, of course, worked like a charm.

The gambling firm has offered New York Giants player Hakeem Nicks $88,800 to legally change his name to 888.com. As NorthJersey.com reported, that money wouldn’t actual go in Nicks’ pocket, but instead to a charity of his choice. Nicks makes several millions of dollars per year, but NFL careers are super short and they often retire with ruined bodies and minds.

The terms of the offer require him to keep it that way — in some sense exist as the property of 888 — for a full year.

“We’re excited that 888.com is up and running in New Jersey,” Brian Mattingley, CEO of 888 Holdings said. “As we consider 888 to be the premier gaming site in the Garden State, we thought it was appropriate to align ourselves with other area notables. We couldn’t think of a more fitting local athlete than Big Blue’s very own number 88, Hakeem Nicks. We are also aware that Hakeem’s contract is up, so we hope that he sees this as a gesture to stay and as an opportunity to benefit a local charity that he supports.”

Nicks reportedly hasn’t even responded to the almost-chuckle-worthy offer.

 
 
Tags: 888,   NFL