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William Hill Poker Revenue Down Seven Percent

Company Says Profitability Up Despite Revenue Decline

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William Hill Plc, the company which owns the majority share of William Hill Online where the minority share is owned by Playtech, has announced a drop in poker revenue of seven percent in the first half of 2012.

However the company said profitability was up: “…as highlighted at the time of our first quarter results, this reflects a reshaping of this business and we have substantially improved the profitability of the poker product.” It did not give the figure for reveune or profit.

Overall the William Hill Online had a strong first half of 2012 with net revenue expanding 30 percent, operating profit up 23 percent.

Online sportsbook preformed particularly well with amounts wagered higher by 33 percent in the first six months of 2012 and now 220 percent up in the last three years.

The company came before the Nevada, USA regulator last month seeking a license to operate there. The license was subsequently granted.