Poker Revenue Up Seven Percent at Unibet
Unibet “Casual Player Strategy" Pays Dividends in First Quarter of 2012
Unibet Poker has issued its interim statement for the first three months of 2012 with poker gross winning revenue up seven percent year-on-year to £4.27 million from £3.98 million in the same period of 2011.
This compares to a fall of 33 percent in 2011 from 2010.
Poker accounts for eight percent of Unibet’s total gross winning revenue.
The company said in its statement, “During the first quarter a new poker lobby was delivered which has improved marketing and cross-sell capabilities. Fast Poker went live on 4 April and the first indications have been positive.
“Even with the poker industry finding it more difficult to monetise its players effectively and hit a decent bottom line, Unibet Poker is achieving relatively good results and is very confident that the casual player strategy will succeed by putting Unibet in a very strong position for the future.”
Gross winnings revenue for the entire company, which includes sports book, casino and bingo, was up 36 percent in the first quarter to £51.1 million.
|1||Live Cash Game Stream Kicks Off Card Player Poker Tour Bike Stop|
|2||Online Poker Scandal: Annie Duke Responds To Leaked Russ Hamilton Audio Recording|
|3||Dan Shak Finishes Second In Tiger Woods' Charity Poker Tournament In Las Vegas|
|4||Family Facing Eviction Discovers They Had $4.85 Million Lotto Ticket Sitting In A Cookie Jar|
|5||A Poker Life -- Brian Hastings|
|6||Carnivale Of Poker Returns To 2013 World Series of Poker|
|7||Jamie Gold's World Series of Poker Main Event Bracelet Up For Auction|
|8||High-Stakes Online Poker: Gus Hansen Wins $1.7 Million This Week|
|9||Doyle Brunson Bows Out Of World Series Of Poker|
|10||Gambling Lawsuit: Did Ivey Notice Defective Cards At London Casino En Route To Winning $12 Million?|
|1||Jamie Gold's World Series of Poker Main Event Bracelet Up For Auction|
|2||Doyle Brunson Bows Out Of World Series Of Poker|
|3||Gambling Lawsuit: Did Ivey Notice Defective Cards At London Casino En Route To Winning $12 Million?|
|4||Ultimate Bet Cheating: Russ Hamilton Admits In Audio Recording, 'I Did Take This Money'|
|5||High-Stakes Online Poker: Gus Hansen Approaching $10 Million Lifetime Losses On Full Tilt|
|6||Nevada To Add Gambler To 'Black Book' For First Time In Nearly Four Years|
|7||Phil Ivey Sues London Casino For Allegedly Stiffing Him On $12.1 Million|
|8||A Look At The Ultimate Poker Software: Nevada's First Real Money Online Poker Room|
|9||High-Stakes Online Poker: Gus Hansen Now Down $6 Million Since The Fall|
|10||Ben Tollerene Talks About Losing $1.7 Million In Single Session To Viktor Blom|